Dodge Ram 1500
MSRP: $20,610-$42,650; Invoice: $19,409-$39,004



The Ram 1500 has had the boldest styling of any full-size pickup that is on the market for some time, but up until recently it failed to carry that styling over to the interior. That's been rectified for 2010. The interior is one of the best, regardless of whether you opt for the base trim or the top-of-the-line Laramie package. Engineers also raised the bar by moving the Ram to a coil-spring rear-suspension configuration from one that used leaf springs. Not only do the coil springs noticeably improve the ride and handling, they also improve off-road prowess. Dodge's new Ram Box turns the bed sides into massive storage areas that are large enough to accommodate a set of golf clubs. The fact that they're lockable adds to the benefits. Available HEMI power with the Multiple Displacement System that switches between four- and eight-cylinder operation makes this truck more fuel-efficient than ever before.